Location Details

Atlanta is a constantly growing and evolving Metropolitan Area. As more major companies move their operations south, the population push northward has accelerated. Nowhere has Atlanta’s economic development been more prolific than in the ‘Northern Arc’ towns of Roswell, Alpharetta, and Canton – a major town in Cherokee County). Situated in the eastern part of the county, the Etowah River Tract offers a rare combination of mountain views, fast-moving riverfront, and accessible terrain within a high-demand, high-growth corridor. This unique location makes The Etowah River Tract one of, if not the last, remaining opportunities of its kind in Metropolitan Atlanta.

With an attractive commute to the economic centres of Atlanta and a growing regional economy of its own, the Cherokee County lifestyle appeals to families, professionals, and retirees alike.. Rapid growth is driven not just by proximity to the city but by strong local fundamentals, including diverse employment opportunities, quality public services, recreational assets, and expanding school systems.

According to the Atlanta Regional Commission, Cherokee County posted the second-highest growth rate in the metro area during the 1990s, with a population surge of 49%. Between 1990 and1998, the Northern Arc counties accounted for two-thirds of the population growth and three-fourths of all job growth in the Atlanta Metro Area. Today, nearly 80% of the Atlanta–Sandy Springs–Roswell MSA resides within the 10-county core that includes Cherokee. From 2010 to 2022, Cherokee grew another 30.7%, and the ARC projects a population of 408,837 by 2050 – a 53% increase.